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Inside the secret life of LadBaby from cheating claims to mega money deals

THEY have now secured more Christmas number ones than The Beatles, but who are the couple behind the hits?

Ontmoet LadBaby – a social media star – and his wife LadyBaby Mum, who have taken the Christmas charts by storm once again, with their charity single Food Aid.

LadBaby and LadBaby Mum are hugely successful social media stars

LadBaby and LadBaby Mum are hugely successful social media starsKrediet: Instagram
Die egpaar het twee kinders saam

Die egpaar het twee kinders saam

The start

The name LadBaby first hit the internet back in 2016 – when a man called Merk Doyle created a social media blog namedLadBabyto reflect the fact he was a lad who was becoming a dad.

While his wife – Roxanne aka LadyBaby Mumwas pregnant with their first child, Mark began to document his day-to-day life as a first-time parentsharing practical parenting tips to save parents both time and money.

After the success of his first video, which followed Mark’s rush to replace his son’s lunchbox with a toolbox, things moved quickly and the internet loved him.

From then on, parents worldwide resonated with LadBaby’s YouTube videosand the family quickly shot to fame, with the Christmas number ones raising money for charity following soon after.

Marriage rocked

But the well-loved couple were rocked earlier this year when Mark was filmed appearing to touch a woman’s bottom on a night out.

In the 18-second clip he appears to wrap his arms around the woman, who does not appear to be his wife Roxanne, then rub her.

The unknown woman is then seen walking away and Mark is left on his own.

It is not clear when the video was recorded although Mark can be seen wearing a wedding ring. The couple did not comment.

Money makers

Roxanne, 37, has become a star in her own right and is in the process of breaking into show business as a presenter on ITV’s Lorraine.

She also landed a big money deal with In The Style for her very own fashion range.

Her first collection launched just in time for Mother’s Day this year.

LadBaby is said to worth £1.3 million, thanks to the very successful YouTube channel.

The couple has now amassed 12million followers across social media.

They have also had a book deal and various other paid promotions across their platforms.

Speaking about making money, Roxanne told The Sun: “This year we bought our lovely home in Nottingham so that our kids would always have a roof over their heads, but we’re still the same people we were in that tiny one-bedroom flatI haven’t made a single extravagant purchase since Ladbaby took off, because I’m aware that this could so quickly come to an end.

“I still love a visit to Poundland, I don’t wear designer clothes and you’ll often catch me browsing the shelves of Home Bargains. And forget about fancy carswe both drive standard runarounds. I never take what we have for granted.”

Roxanne had her own fashion line

Roxanne had her own fashion line
Roxanne has broken into TV

Roxanne has broken into TV
The couple have had their 5th number one

The couple have had their 5th number one